Solutions Overview
Affinity Groups
Financial Institutions
  - Loyalty Program Services
  - Marketing Services
  - Online Mall
Merchants
  - Merchant Funded Rewards Solutions
Credit, Debit, Affinity and Non Profit Programs

Financial Institutions

Vesdia develops private label loyalty programs for financial institutions that help acquire new customers, establish long-term, profitable relationships, identify cross-sell opportunities and improve market share. The largest network of top merchants combined with multi-channel marketing and best-in-class technology produces significant and measurable increases in customer acquisition, engagement and retention.

New Customers, Increased Participation and Proven ROI
The fact is, sixty percent of consumers have more than one card in their wallet and participate in multiple loyalty and reward programs. Vesdia loyalty programs help increase application rates, boost card activation and entice consumers to reach for your card for every purchase. From increased card activation to reduced attrition, our clients consistently see measurable results and positive ROI.

Depending on your needs, you may choose to license our entire patent-protected technology as a turnkey loyalty platform, or you may prefer to utilize one of our loyalty services.

Vesdia’s offering for financial institutions includes:
  • Consulting services
  • Customer targeting and segmentation based on behavior and analytics
  • Database management and analytics
  • Marketing services
  • Merchant-funded rewards network
  • Online shopping mall
  • Reward redemption solutions
  • Reporting and analytics to measure ROI

No matter what your goals, we can customize a program to fit your needs. Vesdia loyalty and rewards solutions are proven to provide improved card performance:

  • Acquisition and activation rates increased up to 14%
  • Monthly spend/card increased up to 13%
  • Reduced attrition 12x compared to non-rewards products

Contact us today to learn more.

 
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“Vesdia solutions simply make sense. Rewarding customers with special offers from leading, national merchants gave our loyalty program a significant boost and has resulted in exactly the type of cardholder behaviors for which we had hoped.”

William L. Koleszar
Senior Vice President, Marketing
Citizens Financial Group


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Aspects of Vesdia's loyalty programs are covered by one or more of the following patents: U.S. Patent No. 6,631,358;
U.S. Patent No. 6,345,261; U.S. Patent No. 4,941,090; U.S. Patent No. 5,117,355; U.S. Patent No. 5,202,826; and U.S. Patent No. 5,287,268.